QA kicks off 2019 with Hollywood-style brand building campaign

In its biggest and the most ambitious brand building exercise till date, Qatar Airways will launch globally ‘A World Like Never Before’ cinematic campaign on January 17 to kick off the new year in a grand way. The cinematic commercial, which was premiered for select audience in Doha on Sunday, is inspired by Hollywood and produced by some of the movie industry’s most talented creative minds. Qatar Airways Group Chief Executive Akbar al Baker said, “This campaign embodies everything at the heart of Qatar Airways’ brand values, as well as the pride we share in providing exceptional service to our passengers across the globe.”
—Satyendra Pathak page 12