Tribune News Network
AS part of the Qatar Financial Centre's (QFC) CSR and social investment strategy, which focuses on youth and education and community development, the QFC has launched its first employee community engagement and volunteering programme (Busmah).
'Busmah' is an Arabic word that literally means to leave a personal print and the Busmah programme aims to impart a real, measurable and tangible impact on the community by turning the employees into agents of change and role models for everyone.
Under Busmah, QFC employees are encouraged to volunteer in monthly CSR initiatives that show goodwill and impart valuable knowledge to the whole community. So far, QFC and its employees have been involved in a number of effective initiatives under Busmah including celebrating senior citizens through a visit to Ehsan Elderly Centre, engaging orphan children from Qatar Orphan Foundation, Dreama, in an emotionally enriching fun day out, lifting children's spirits with gifts and mascots on a visit to Hamad Children Hospital Ward and finally planting QFC's first seeds in the gardens of Msheireb Downtown Doha, in celebration of World Planting Day.
Commenting on the launch, Yousef Fakhroo, Chief Marketing and Corporate Communications Officer, QFC Authority, stated:"At the QFC, we have always valued the importance of working together towards building a healthier community. We are very excited to launch Busmah and initiate the first full-fledged volunteering programme. The QFC team are always eager to contribute to the prosperity of our society and Busmah will give everyone this chance."
Fakhroo continued:"We have already engaged in some successful initiatives under Busmah with colleagues from QFC Authority, QFC Regulatory Authority, Qatar International Courts and Dispute Resolution Centre, and Qatar Finance and Business Academy, that left a lasting impact not only on our community but also gave our employees a sense of fulfilment and achievement as they helped different members of society."
The QFC CSR programme underscores its commitment to its ethical, social and environmental responsibilities. One of the CSR's main pillars at QFC is community development that entails focusing on the inclusion of all members of society. QFC's CSR and social investment strategy also focuses on youth and education to help build a new generation of leaders.