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Tribune News Network
Sacoor Brothers was recently chosen by Portuguese consumers as the winner of"Superbrands 2016", which is a recognition of excellence, quality and innovation of products and services that the brand makes available to its customers. The Superbrands award is the most respected universal seal of enduring excellence.
In a world of global commerce and competition, excellence matters above all else. Outstanding brands distinguish themselves through collaborative enterprise, creative marketing, and superior products. These are exceptional brands which stand apart, elevating themselves to the prestigious distinction of being named a Superbrand.
Participation in Superbrands is by invitation only, and offered only to the most outstanding brands in their field. Attaining Superbrands status strengthens a brand's position, adds prestige, and reassures consumers and suppliers that they are buying the best brand in its category. The Superbrands prize aims to distinguish Marks of excellence, elected by the consumer and by a council of well-know personalities. This Council is composed of professionals in the communication, marketing and specialised media sector.
The consumer study is carried out with an online panel certified in Portugal and has the objective of evaluating the reputation of the brands through spontaneous perception they arouse in consumers.
The"Superbrands 2016" award confirms that consumers spontaneously recognise Sacoor Brothers as a brand distinguished by its excellence and its unique concept of personalised service, quality and innovation of products supplied. This is the commitment that the brand has offered its clients since its creation, thus setting themselves apart from other brands in the market.
Performed by Netquest, this consumer study was based on a sample composed of individuals of both genders, aged 16 years and above, residing in Portugal.
A total of 1005 valid interviews were performed to provide an accurate representation of the country.
